Goran Babarogic Product UX Designer

Nada Khalil

Nada Khalil

👋 Hey! I'm Nada, a UX Designer with expertise in design, research, product strategy, and project management. At Guidehouse, I lead teams and drive AI-powered product delivery in the commercial space, and previously supported federal initiatives. Earlier, I worked on product initiatives at Tesla and CBRE (supporting Microsoft and Kaiser Permanente). 🚀

Feel free to ping me via email for new opportunities!

Companies I've worked for

Companies I've worked for

Process

A user-centered, iterative approach ensuring seamless workflows and intuitive design. Grounded in Lean UX, each phase identifies pain points, validates solutions, and enhances usability.

  • 01

    Discover

    Conduct research through stakeholder discussions, helpdesk ticket analysis, and competitive reviews to identify usability gaps and workflow inefficiencies.

  • Define

    Structure research insights using Lean UX methodologies, including affinity mapping and card sorting, to highlight key pain points like wayfinding issues, transparency gaps, and time-consuming workflows.

    02

  • Develop

    Design and refine user flows, focusing on improved navigation, advanced search and filtering, and real-time system alerts.

    03

  • Deliver

    Create wireframes and iterate based on stakeholder feedback, optimizing workflows, reducing navigation friction, and ensuring seamless integration with existing systems.

    04

Process

A user-centered, iterative approach ensuring seamless workflows and intuitive design. Grounded in Lean UX, each phase identifies pain points, validates solutions, and enhances usability.

01

Discover

Brainstorming sessions in order to take their needs and company goals into account. Define the scope and objectives of the project and lays a fundamental foundation for everything that comes after.

Develop

Define the user experience, test and evaluate design concepts, and analyze how your designs will inform behavior and effect the experience of the user.

03

Define

Gather additional information about the ideal client, market opportunities and design sprint. Getting direct feedback from users themselves through user surveys and field activities.

02

Deliver

Determine design patterns, elements of template pages, different framework options, and work with developers to test design functionality.

04

Process

A user-centered, iterative approach ensuring seamless workflows and intuitive design. Grounded in Lean UX, each phase identifies pain points, validates solutions, and enhances usability.

  • 01

    Discover

    Conduct research through stakeholder discussions, helpdesk ticket analysis, and competitive reviews to identify usability gaps and workflow inefficiencies.

  • Define

    Structure research insights using Lean UX methodologies, including affinity mapping and card sorting, to highlight key pain points like wayfinding issues, transparency gaps, and time-consuming workflows.

    02

  • Develop

    Design and refine user flows, focusing on improved navigation, advanced search and filtering, and real-time system alerts.

    03

  • Deliver

    Create wireframes and iterate based on stakeholder feedback, optimizing workflows, reducing navigation friction, and ensuring seamless integration with existing systems.

    04

Below is a sample of different projects I worked on. Due to NDA and privacy restrictions, only publicly shareable work is included here. I provide a holistic explanation of my learning process, and how I approach problem-solving within these projects.

Grant File Management

Designing a scalable, user-centered file system to streamline post-award grant management across federal agencies.

Role: UX Designer | Client: GrantSolutions

Premium UX Template for Framer

Guidehouse

Grant File Management

Designing a scalable, user-centered file system to streamline post-award grant management across federal agencies.

Role: UX Designer | Client: GrantSolutions

Guidehouse

Grant File Management

Designing a scalable, user-centered file system to streamline post-award grant management across federal agencies.

Role: UX Designer | Client: GrantSolutions

Premium UX Template for Framer

Guidehouse

Modernizing Grants Closeout

Redesigning the Closeout Checklist to streamline compliance and boost accuracy

Role: UX Lead | Client: GrantSolutions

Premium UX Template for Framer

Guidehouse


Modernizing Grants Closeout

Redesigning the Closeout Checklist to streamline compliance and boost accuracy

Guidehouse

Modernizing Grants Closeout

Redesigning the Closeout Checklist to streamline compliance and boost accuracy

Role: UX Lead | Client: GrantSolutions

Premium UX Template for Framer

Guidehouse


Transforming Executive Dashboards into AI-Powered SaaS

A healthcare advisory pilot evolved into a mobile-first, AI-enabled SaaS product built to give executives smarter, real-time insights and support faster decision-making.

Role: UX Lead | Client: Commercial Healthcare Partner

Guidehouse

Transforming Executive Dashboards into AI-Powered SaaS

A healthcare advisory pilot evolved into a mobile-first, AI-enabled SaaS product built to give executives smarter, real-time insights and support faster decision-making.

Role: UX Lead | Client: Commercial Healthcare Partner

Premium UX Template for Framer

Guidehouse

Transforming Executive Dashboards into AI-Powered SaaS

A healthcare advisory pilot evolved into a mobile-first, AI-enabled SaaS product built to give executives smarter, real-time insights and support faster decision-making.

Role: UX Lead | Client: Commercial Healthcare Partner

Premium UX Template for Framer

Guidehouse

Reimagining Surgical Forecasting with AI-Powered Insights

The Surgical Tool Analyzer is a mobile application designed to track the growth rate of surgical procedures across health systems. It tackles fragmented data, manual reporting, and limited visibility into procedure conversion with real-time, role-based intelligence.

Role: UX Lead | Client: Healthcare Hospital System

Premium UX Template for Framer

Guidehouse

Reimagining Surgical Forecasting with AI-Powered Insights

The Surgical Tool Analyzer is a mobile application designed to track the growth rate of surgical procedures across health systems. It tackles fragmented data, manual reporting, and limited visibility into procedure conversion with real-time, role-based intelligence.

Role: UX Lead | Client: Healthcare Hospital System

Premium UX Template for Framer

Guidehouse

Reimagining Surgical Forecasting with AI-Powered Insights

The Surgical Tool Analyzer is a mobile application designed to track the growth rate of surgical procedures across health systems. It tackles fragmented data, manual reporting, and limited visibility into procedure conversion with real-time, role-based intelligence.

Role: UX Lead | Client: Healthcare Hospital System

Premium UX Template for Framer

Guidehouse

Unifying UI for internal Tools & Data Analytics

Standardizing UI for Consistency & Efficiency

Premium UX Template for Framer

Tesla

Streamlining E-commerce Navigation

The client, a well-established e-commerce platform, sought to improve their website's navigation to enhance user experience and increase conversion rates.

Guidehouse

Unifying UI for internal Tools & Data Analytics

Standardizing UI for Consistency & Efficiency

Premium UX Template for Framer

Tesla

Food Delivery App

Simplifying Everyday Meals with a Seamless Experience

Designed a mobile-first food delivery app focused on intuitive navigation, smart search, and personalized meal suggestions—making ordering faster and more delightful for busy users.

Route Academy

Food Delivery App

Simplifying Everyday Meals with a Seamless Experience

Designed a mobile-first food delivery app focused on intuitive navigation, smart search, and personalized meal suggestions—making ordering faster and more delightful for busy users.

Route Academy

Food Delivery App

Simplifying Everyday Meals with a Seamless Experience

Designed a mobile-first food delivery app focused on intuitive navigation, smart search, and personalized meal suggestions—making ordering faster and more delightful for busy users.

Route Academy

WE-CARE (Women Engaged in Comprehensive Care for Substance Use)

An application that provides expecting mothers with e-screenings for alcohol, illicit drugs, depression, and anxiety.

Premium UX Template for Framer

Beneton Technologies

WE-CARE (Women Engaged in Comprehensive Care for Substance Use)

An application that provides expecting mothers with e-screenings for alcohol, illicit drugs, depression, and anxiety.

Beneton Technologies

WE-CARE (Women Engaged in Comprehensive Care for Substance Use)

An application that provides expecting mothers with e-screenings for alcohol, illicit drugs, depression, and anxiety.

Premium UX Template for Framer

Beneton Technologies

Skills

Skills

UX Design

UX Design

UX Design

UI Design

UI Design

UI Design

Product Design

Product Design

Product Design

Design Systems

Design Systems

Design Systems

Interaction Design

Interaction Design

Interaction Design

User Research

User Research

User Research

Usability Testing

Usability Testing

Usability Testing

A/B Testing

A/B Testing

A/B Testing

UX Strategy

UX Strategy

UX Strategy

Product Strategy

Product Strategy

Product Strategy

User Journeys

User Journeys

User Journeys

Wireframing

Wireframing

Wireframing

Rapid Prototyping

Rapid Prototyping

Rapid Prototyping

Mockups

Mockups

Mockups

Iconography

Iconography

Iconography

Typography

Typography

Typography

Color Systems

Color Systems

Color Systems

Information Architecture

Information Architecture

Information Architecture

Site Maps

Site Maps

Site Maps

Heuristic Evaluation

Product Management

Product Management

Product Management

Project Management

Project Management

Project Management

Program Management

Program Management

Program Management

Agile & Scrum

Sprint Planning

Sprint Planning

Sprint Planning

User Acceptance Testing (UAT)

User Acceptance Testing (UAT)

User Acceptance Testing (UAT)

Stakeholder Management

Stakeholder Management

Stakeholder Management

Strategic Initiatives

Strategic Initiatives

Strategic Initiatives

Process Improvement

Process Improvement

Process Improvement

Operational Efficiency

Operational Efficiency

Operational Efficiency

Roadmapping

Roadmapping

Roadmapping

Market Research

Market Research

Market Research

Qualitative Research

Qualitative Research

Qualitative Research

Quantitative Research

Quantitative Research

Quantitative Research

User Interviews

User Interviews

User Interviews

Surveys

Surveys

Surveys

Persona Development

Persona Development

Persona Development

Product Requirements Gathering

Product Requirements Gathering

Product Requirements Gathering

Product Operations

Product Operations

Product Operations

Lean UX

Lean UX

Lean UX

Risk Management

Risk Management

Risk Management

Data Visualization

Data Visualization

Data Visualization

Storytelling

Storytelling

Storytelling

Management Consulting

Management Consulting

Management Consulting

Experience

Experience

Product Designer | Tech, AI & Data

Product Designer | Tech, AI & Data

Product Designer | Tech, AI & Data

July 2023 - Present

July 2023 - Present

Project Manager / Product Designer | Project Controls

Project Manager / Product Designer | Project Controls

Project Manager / Product Designer | Project Controls

Dec. 2021 - July 2023

Dec. 2021 - July 2023

Program Manager | Workstream Integration

Program Manager | Workstream Integration

Program Manager | Workstream Integration

July 2020 - Dec. 2021

July 2020 - Dec. 2021

Project Manager

Project Manager

Project Manager

May 2019 - July 2020

May 2019 - July 2020

Design Graduate Engineer Trainee

Design Graduate Engineer Trainee

Jan. 2019 - April 2019

Jan. 2019 - April 2019

Graduate Engineer Trainee

Graduate Engineer Trainee

Sep. 2018 - Dec. 2018

Sep. 2018 - Dec. 2018

Graduate Procurement Trainee

Graduate Procurement Trainee

May 2018 - Aug. 2018

May 2018 - Aug. 2018

Project Engineer

Project Engineer

Aug. 2016 - Aug. 2017

Aug. 2016 - Aug. 2017

Endorsements

  • Consistent, Empathetic, Proactive

    ❝ Nada brought professionalism and dedication from day one. She consistently delivered high-quality, user-friendly designs whether wireframes, prototypes, or research and always on time and with attention to detail. She worked seamlessly with cross-functional teams and transformed complex needs into intuitive solutions. Any team would be lucky to have her. ❞

    Sahar Zavaree — Product Design Lead

    Guidehouse

  • Efficient, Detail-Oriented, Reliable

    Brahm Persaud — Senior Product Designer

    Guidehouse

    ❝ Nada’s ability to efficiently manage design requests and deliver polished, on-brand work under pressure is remarkable. Her attention to detail, integrity, and visual design strength make her an invaluable collaborator. ❞

  • Great Collaborator, Clear Thinker

    ❝ Nada is a talented designer who turns complex problems into simple, elegant solutions. She's a thoughtful collaborator and problem-solver who consistently brings fresh ideas to the table. Her ability to blend aesthetics with usability makes her an asset to any product team. ❞

    Gaston Granger — Product Designer

    Guidehouse

  • Empathetic, Always Learning

    ❝ Nada is an exceptional UX designer with a keen eye for detail and deep empathy for users and teammates. She thrives in fast-paced, agile environments and is always willing to share knowledge and uplift the team. Her passion for UX and dedication to continuous learning keep her at the forefront of design trends. ❞

    Mina Ryu — Product Designer

    Guidehouse

Endorsements

Efficient, Detail-Oriented, Reliable

Brahm Persaud — Senior Product Designer

Guidehouse

❝ Nada’s ability to efficiently manage design requests and deliver polished, on-brand work under pressure is remarkable. Her attention to detail, integrity, and visual design strength make her an invaluable collaborator.

Mina Ryu — Product Designer

Guidehouse

❝ Nada is an exceptional UX designer with a keen eye for detail and deep empathy for users and teammates. She thrives in fast-paced, agile environments and is always willing to share knowledge and uplift the team. Her passion for UX and dedication to continuous learning keep her at the forefront of design trends."

Empathetic, Always Learning

Great Collaborator, Clear Thinker

Gaston Granger — Product Designer

Guidehouse

❝ Nada is a talented designer who turns complex problems into simple, elegant solutions. She's a thoughtful collaborator and problem-solver who consistently brings fresh ideas to the table. Her ability to blend aesthetics with usability makes her an asset to any product team."

Endorsements

  • Consistent, Empathetic, Proactive

    ❝ Nada brought professionalism and dedication from day one. She consistently delivered high-quality, user-friendly designs whether wireframes, prototypes, or research and always on time and with attention to detail. She worked seamlessly with cross-functional teams and transformed complex needs into intuitive solutions. Any team would be lucky to have her. ❞

    Sahar Zavaree — Product Design Lead

    Guidehouse

  • Efficient, Detail-Oriented, Reliable

    Brahm Persaud — Senior Product Designer

    Guidehouse

    ❝ Nada’s ability to efficiently manage design requests and deliver polished, on-brand work under pressure is remarkable. Her attention to detail, integrity, and visual design strength make her an invaluable collaborator. ❞

  • Great Collaborator, Clear Thinker

    ❝ Nada is a talented designer who turns complex problems into simple, elegant solutions. She's a thoughtful collaborator and problem-solver who consistently brings fresh ideas to the table. Her ability to blend aesthetics with usability makes her an asset to any product team. ❞

    Gaston Granger — Product Designer

    Guidehouse

  • Empathetic, Always Learning

    ❝ Nada is an exceptional UX designer with a keen eye for detail and deep empathy for users and teammates. She thrives in fast-paced, agile environments and is always willing to share knowledge and uplift the team. Her passion for UX and dedication to continuous learning keep her at the forefront of design trends. ❞

    Mina Ryu — Product Designer

    Guidehouse